If you want to grow the traffic to your business, if you want to grow your business, you need to be constantly growing your email marketing list.
The number one rule for building your online business is that you should always be building your email marketing lists AND your relationships with your list.
Think about it… What other channels can you launch something and drive sales immediately?
Your social media fans can be taken away because a drop in organic reach, your search engine rankings can go away. But no one can take your list away.
Don’t believe us? Listen to Michael Hyatt, talking about his email list of 115,000:
I have literally built a multi-million dollar business on the strength of my email list. Ninety percent of my income comes from it. Even today, my email list is still my number one business priority—and asset.
Or Douglas Karr, writing on the Marketing Tech Blog, about his list of over 100,000:
Without a doubt, our email list is the best investment we’ve ever made.
Only email has the kind of power to keep on engaging and reaching your fans, your customers. The biggest challenge though for startups and for small businesses, is that you don’t have a list yet and or is it too small to see any benefits from email.
After this post, that is all going to change. Imagine if you could make some simple tweaks to your website and see an instant boost in email subscribers?
Keep on reading to find out what you can do today, so you can start growing your list. While you start growing your list, don’t forget the other part of the coin though. Your relationship with your list is as important as the size of your list.